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This Independence Day, Sarsabz, the flagship brand of Fatima Fertilizer, has launched “Dil Se Dekho Sarsabz Pakistan,” a nationwide digital campaign inviting Pakistanis to celebrate the country’s true spirit by sharing authentic stories of their hometowns.
Inspired by the belief that Pakistan’s greatest strength lies in its people, Dil Se Dekho Sarsabz Pakistan invites citizens to celebrate the country’s rich culture, breathtaking landscapes, vibrant traditions and resilient communities by creating a short video showcasing what makes their hometown unique. Every story is different, yet together they reflect the shared spirit of Pakistan, reinforcing the belief that our diversity is not what divides us—it is what unites us as one proud nation. To participate, entrants must upload their video on their public social media accounts using the official Sarsabz Pakistan Challenge audio, include the hashtag #DilSeSarsabz, and tag the official Sarsabz social media pages.
Participants will have the opportunity to win exciting grand prizes, while weekly winners will also be rewarded with special prizes throughout the campaign. The initiative is designed to recognise and celebrate the most creative and inspiring stories shared by participants from across the country showcasing the Pakistani people, culture, traditions, cuisine, landmarks, natural beauty or hidden gems.
