Life & LuxuryArts & CultureCinemaBrooks BarnesJul 20, 2026 – 4.00pmLos Angeles | Hollywood spent two decades de-risking itself by betting on intellectual property rather than people. The franchise became the attraction, eclipsing the directors and movie stars who once drew audiences to theatres.The stars became Harry Potter, Optimus Prime, Iron Man and Elsa.Subscribe to gift this articleGift 5 articles to anyone you choose each month when you subscribe.Subscribe nowAlready a subscriber? Latest In Arts & CultureFetching latest articlesMost Viewed In Life and luxury
Epic opening weekend for the ‘The Odyssey’, with director the drawcard
The blockbuster opening for the film over the weekend underscored the extraordinary degree to which Christopher Nolan has become the attraction.
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