Every AI-generated site we have inherited was missing the same eighteen things. None of them are visible in a screenshot. All of them are visible to Google.

July 10, 2026

An AI-generated site looks done. It has a hero, sections, a color palette, and copy that reads well in a screenshot. Then we open the page source, and the production work is missing. Not some of it. The same eighteen things, every time. None of them change what a human sees in a browser. All of them change what a crawler, a link preview, or a cache does with the page. Here is the list we run before we call anything live.

Crawlability and indexing

This is where the gap is widest, because a client-rendered single-page app hands crawlers an empty div and expects them to run JavaScript to fill it. Many will not. We fix that with static work.