MercoPress. South Atlantic News Agency
Saturday, July 18th 2026 - 00:38 UTC
The day of the match saw some 660,000 mentions, nearly double the volume recorded on the most recent April 2 — the date on which Argentina commemorates those killed in the 1982 war
Argentina's victory over England in the World Cup semifinal was not confined to the sporting arena on social media. According to an analysis by the Argentine consultancy Ad Hoc, digital conversation about the Falklands surpassed two million mentions over five days around the match, in an episode that revived the sovereignty claim following the banner displayed by the Argentine players.
According to the measurement, the day of the match saw some 660,000 mentions, nearly double the volume recorded on the most recent April 2 — the date on which Argentina commemorates those killed in the 1982 war — when about 373,000 were logged. The consultancy identified several peaks in the conversation between July 10 and 16: the moment Argentina's opponent became known, statements by Security Minister Alejandra Monteoliva, the day of the match itself, and the subsequent remarks by President Javier Milei, which drew reaction in the United Kingdom.
