Fortune reached out to Disney for comment.
Disney’s ships look more like floating theme parks than cruise liners. They are filled with cuddly characters, Broadway-caliber shows and water slides with screens set into the tubes to tell stories about Mickey Mouse while riders rocket past on rafts.
The ships are part of Disney’s Experiences division, which also includes its theme parks and is the company’s biggest cash cow. Experiences generated 57% of Disney’s $17.6 billion operating income in 2025 and nearly 40% of its $94.4 billion revenue.
However, the company’s financial disclosures in the U.S. don’t break out numbers for the cruise line.
Instead, the company only gives general guidance on its performance in its earnings calls and releases. However, filings for a subsidiary in the U.K.—which, perhaps deliberately, does not use the “Disney” name—shine a spotlight on the success of Disney’s cruise line.
