• NiDCOM, NTDA forge strategic alliance to transform tourism assets, project Nigeria’s positive image globally
Michael Olugbode in Abuja
Nigeria has begun a fresh push to harness its vast tourism potential and the resources of its global diaspora as part of a broader strategy to reshape the country’s international image, attract investment and create jobs.
The initiative emerged from a strategic partnership between the Nigerians in Diaspora Commission (NiDCOM) and the Nigerian Tourism Development Authority (NTDA), with both agencies agreeing to work together to rebrand the nation’s tourism assets and position the sector as a major instrument of economic development and cultural diplomacy.
The partnership was unveiled in Abuja on Wednesday during a strategic meeting between the Chairman/Chief Executive Officer of NiDCOM, Hon. Abike Dabiri-Erewa, and the Director-General of the NTDA, Dr. Olayiwola Awakan.
