PremiumRicardo SimichSociety Insider editor·NZ Herald·15 Jul, 2026 05:00 PM5 mins to read‌Wilhelmina and Ben O’Keefe have teamed up on a new wellness business venture. Photo / @WilshrimptonWilhelmina and Ben O’Keefe have teamed up on a new wellness business venture. Photo / @WilshrimptonMan about town Ricardo Simich brings you Society Insider. This week, a broadcaster and rugby ref couple are launching a new wellness venture in Takapuna.

Broadcasting star Wilhelmina O’Keeffe is moving into the longevity medicine industry with two doctors, one of whom is her husband,