How businesses can close the gap between surface-level adoption and genuine transformation.
July 15, 2026
In a June report, Deloitte found that while enterprise AI adoption is on the rise, many organizations are still lagging on how to implement -- and govern -- the technology effectively.
The report, Enterprise AI trends in 2026, found that while implementation is widespread, clear results remain elusive. Success metrics are also shifting, from how many employees have AI access to how AI is changing cycle times, decision quality and business outcomes.
In this Q&A, Jim Rowan, principal and U.S. head of AI at Deloitte, discusses why 2026 marks a shift from experimentation to execution, what separates companies genuinely transforming with AI from those simply deploying it, and why governance is quickly becoming the defining challenge of the agentic AI era.







