Triple-I’s Georgia Legal System Abuse Awareness Campaign Recognized with Bulldog Silver PR Award for Best Local/Hyperlocal Campaign

A comprehensive legal system abuse awareness campaign, conducted by the Insurance Information Institute (Triple-I) in Georgia in 2025, has been recognized with a Silver Award in the Best Local/Hyperlocal Campaign category of the Bulldog PR Awards.

Campaign Background

Triple-I recognized the legal system abuse challenges plaguing Georgia and launched a comprehensive campaign in February 2025 to raise awareness of the practices driving up insurance premiums and overall costs of consumer goods. The campaign was designed to educate the public and encourage lawmakers to take action to protect Georgians from the impacts of lawsuit abuse.

The Bulldog PR Awards specifically recognizes the locally tailored elements of the campaign, which focused on building message familiarity and reaching key audiences across the Peach State.