Samsung is building hype for the Galaxy Z Fold 8 and calling it a “brand new shape” in a cinematic ad for the upcoming Spider-Man film.
Next to the Galaxy Z Fold 8 Ultra, the Galaxy Z Fold 8 will be shorter and a bit wider when closed. In an open state, it will take up a good portion of more horizontal space, which should make watching content a little easier – content like Spider-Man.
In a new 2-minute ad in partnership with Spider-Man: Brand New Day, Samsung released a cinematic trailer for its own devices. The trailer takes a strange approach with the teased devices. Some of them are on full display, while the more premium ones are still being hidden until launch. The ad even uses a scene to tease either a quad-fold device, or the Galaxy Z Fold 8’s stronger design using a folding piece of paper – don’t read too much into it.
Samsung shows off the new Galaxy Watch Ultra 2 within the first few frames. Nothing beyond what we’ve seen in renders appears out of the ordinary. And the animated Spider-Man watch face likely won’t be a default option for users.
The entire Samsung and Spider-Man ad pokes fun at phone durability. A few clips show Peter Parker tossing broken and abused devices into a cardboard box. The solution – a nano-bot built Galaxy Flip 8.
