With inflation and higher costs at the grocery store and restaurants, Olive Garden is turning to affordability as a major hook to win over consumers, with never-ending and all-you-can-eat playing into its annual pasta promotion.
This year’s promotion gets a leg up with the return of the "Pasta Pass." • Darden Restaurants shares are consolidating.
Where is DRI stock headed?
Olive Garden Brings Back Pasta Pass Fresh off a recent fourth-quarter earnings report, restaurant giant Darden Restaurants (NYSE:DRI) is betting on value at its Olive Garden locations this fall, with the annual never-ending pasta promotion returning.
For the first time in six years, the Pasta Pass is back, which will coincide with the annual never-ending pasta at Olive Garden restaurants.
