News
The company’s biggest refresh in years marks its first campaign with new AOR Dentsu Creative.
by Shannon Miller July 14 2026
Farmers Insurance’s newest campaign may sound familiar, but listen closely and you’ll hear the dulcet tones of a new era, featuring a brand refresh with a new agency leading the choir.
Farmers Insurance has launched a new campaign titled Honesty Is Our Policy. The platform is the first work from Dentsu Creative, which won the account as creative AOR in April. The campaign rolled out this week across TV, digital, social, out-of-home and experiential channels.
