A 2026 Barbados promo saw 69% of 1,800+ participants based in the US, signalling strong untapped diaspora travel demand for the Caribbean.
Travel
Key Facts
—Campaign reach. The “Win a Trip to Barbados” promo generated over 14,000 impressions and 22,500 participant actions.
—US dominance. Roughly 69% of the 1,800 unique users engaged were located in the United States.
—Record arrivals. Barbados welcomed a record 729,310 long-stay visitors in 2025, a 3.3% increase on the previous year.
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