Gold's Gym® Strengthens Executive Leadership With Appointment of Brad Reynolds as Sole CEO
An icon in health and fitness, Gold's Gym unifies its leadership under a sole CEO with a clear mandate for accelerated growth, franchisee performance, and category leadership in the era ahead
Gold's Gym® has named Brad Reynolds as sole CEO, signaling a bold new chapter for one of the most iconic names in fitness. With deep roots in serious performance and strength training, originating with the first Gold’s Gym in Venice Beach, California, the brand is now getting a big lift on its mission to elevate member performance, evolve the gym experience and open its doors to more communities than ever before.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260713240512/en/ Gold's Gym® has named Brad Reynolds as sole CEO, signaling a bold new chapter for one of the most iconic names in fitness.
At the center of the upward momentum is Reynolds, who previously served as co-CEO when he joined the brand in September 2025. As part of the realignment, Danny Waggoner takes on the position of Chief Operating Officer (COO). In this role, he will be responsible for the development of new gyms as well as the operational management of the existing portfolio. Reynolds’ appointment shows that Gold’s Gym continues its clear ambition: to shift how the weight room is perceived and to ensure every person who walks through Gold’s Gym’s doors, no matter where they’re starting from, feels empowered to pursue their own version of strength. This philosophy traces back to the brand’s founder Joe Gold, who was deeply committed to pushing limits, transforming bodies and making fitness a lifestyle. Now a global icon, Gold’s Gym continues to grow and evolve to meet the needs of today’s athletes, fitness pros, gymgoers and fitness newcomers.
