MALAWI · SOCIETY
Key Facts
—The gift: Cliff Obrecht and Melanie Perkins, Canva’s married co-founders, have committed $150 million to direct cash for Malawi’s poorest – $50 million from 2021 to 2023, plus a $100 million anchor pledge in October 2025.
—The record: The October pledge is the largest single gift in the history of GiveDirectly, the nonprofit running the programme.
—Delivered so far: About $52.5 million has reached Malawians since 2023, with the rest flowing over the next four years.












