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Editor’s Note: Most investors spend their time deciding what to buy. TradeSmith CEO Keith Kaplan believes they’re overlooking an equally important question: when to buy it. Drawing on decades of historical market data, Keith and his team have identified recurring seasonal patterns they believe can help investors recognize historically favorable buying and selling windows across thousands of stocks.
In today’s essay, he explains how this research led to TradeSmith’s seasonality strategy, shares a few examples, and offers readers a chance to explore the tool themselves ahead of his free Breakthrough 2026 event on Thursday, July 16, at 10 a.m. ET. During the presentation, Keith will explain the research behind the strategy, discuss the market outlook he’s watching closely, and share three free stock recommendations. Try the tool and learn more about Breakthrough 2026 here.
Take it away, Keith…
In June 1944, as the Allies prepared to invade Normandy, their plans hinged on one man, Group Captain James Stagg.
