HANGZHOU, China, July 10, 2026 /PRNewswire/ -- HIKMICRO has launched its new Deer Season campaign—The Pioneer's Journey. The campaign celebrates three years of innovation, leadership, and trust behind the HABROK series while honoring the pioneering hunters who helped shape its evolution.

Every deer season brings new launches, new specifications, and new promises. Yet in the field—where opportunities are fleeting and every decision carries weight—hunters measure performance by a different standard: not what is newest, but what remains dependable after seasons of real-world use.Since the launch of HABROK in 2023, HIKMICRO has focused not on novelty, but on continuous refinement shaped by real hunting needs and field experience. From HABROK (2023) to HABROK 4K (2024), HABROK Pro (2025), and HABROK 4K 2.0 (2026), each generation has advanced imaging performance, refined ergonomics, and strengthened operational intelligence. Over time, innovation has evolved into maturity, and technology into reputation. What began as an early pioneer product line has become a benchmark trusted by hunters worldwide.True leadership is earned through continuous evolution, proven in the field, and strengthened by the hunters who trust the journey.