Rubrik lands £375M: Why AI cybersecurity giant picked London for EMEA HQ — TFN

Rubrik will invest more than £375 million in the UK over five years, naming London its EMEA headquarters.

The funding will support hiring in sales, marketing and customer support across Europe, the Middle East and Africa.

The move separates commercial operations in London from EU data sovereignty needs met via AWS.

Rubrik, the US-based cybersecurity and AI operations company, has committed more than £375 million to the UK over the next five years and named London as its EMEA headquarters.

The investment will fund hiring across sales, marketing and customer support as it scales operations across Europe, the Middle East and Africa. It comes a day after Rubrik launched Rubrik Security Cloud on the AWS European Sovereign Cloud, giving EU public-sector bodies and regulated private firms a way to run its cyber resilience tools while keeping data within the bloc.