Published on
09/07/2026 - 7:00 GMT+2
Literary tourism has turned a page to become one of the most popular travel trends in recent times, as more and more people around the world go to places that are associated with their favourite books and authors.
With book tours and festivals, themed cruises and dedicated attractions available for readers to enjoy, literature has grown into a key driver for travel. Now, a hotel has opened in northern Iceland which marks a new chapter for the trend.
Skáld Akureyri, part of Hilton’s Curio Collection, is a design-led hotel that features 71 guest rooms and 15 serviced apartments inspired by Icelandic storytelling and Nordic design.
