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Through the looking glass: Meta launched a new AI image-generation model called Muse Image this week, letting users create, edit, and blend photos using natural language prompts inside Meta AI, with the tool already live on Instagram and WhatsApp and expected on Facebook and Messenger soon. However, the new feature is already raising privacy concerns, as it allows anyone to generate AI images using other people's Instagram photos.

All public Instagram profiles are automatically opted into Meta's new AI image platform by default, letting users generate AI images using someone else's likeness simply by tagging their account in a prompt. Meta notes that users won't be notified when someone uses their photos to generate an image, so they have no way of knowing how many images are being generated in their likeness, or by whom.

Thankfully, Meta says users can opt out of the image-generation feature without making their account private. To do so, open Instagram settings by tapping your profile picture, hit the hamburger menu in the top-right corner, then select Sharing and Reuse.