Instagram profiles now automatically allow users to share and modify other people's public posts, including their profile picture, with Meta's new AI model, Muse Image.

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If your Instagram account is public, your photos — including your profile picture — may now be fair game for other people's AI creations unless you change a setting buried in the app.Meta's new Muse Image model, unveiled Tuesday, lets users generate AI images using public Instagram posts by tagging another person's account in a prompt.Public accounts are opted in by default, allowing others to reuse posts, reels, and profile photos unless users manually switch the feature off.The controls are only available in the Instagram app, under the "Sharing and reuse" tab in the settings menu, where users can disable separate toggles for posts and reels.

Meta's privacy settings default to allowing others to reuse your Instagram content and modify it with AI.

Katherine Tangalakis-Lippert