Citizens Announces Expanded Role for President Brendan Coughlin
Coughlin to assume responsibility for Commercial Banking
Citizens Financial Group (NYSE: CFG) today announced that Brendan Coughlin, President of Citizens, has assumed oversight of Commercial Banking, adding to a portfolio that already includes the bank’s Consumer Banking, Private Bank, and Wealth businesses as well as several enterprise functions. Ted Swimmer, Head of Commercial Banking and a member of Citizens’ Executive Committee since 2018, will report to Coughlin and continue to lead that business.
“Brendan has consistently shown he can take on broader responsibilities and deliver impressive results, and adding Commercial Banking to his remit is a natural next step in broadening and deepening his experience across all aspects of the bank,” said Bruce Van Saun, Chairman and Chief Executive Officer of Citizens. “The Commercial Bank is having a strong year and is very well positioned for the future, and I look forward to continued growth under Ted’s leadership.”
A 20-plus-year Citizens veteran, Coughlin was named President of Citizens in April 2025, reflecting his steadily expanding role. In addition to the bank’s lines of business, he oversees Marketing and Enterprise Data & Analytics. He also leads Citizens’ “Reimagine the Bank” initiative, a broad multi-year effort to simplify how the company works, modernize core processes and technology, and improve the customer, client and colleague experience.
