The Stock Exchange of Thailand (SET) has become the first stock exchange in Asia to join the global "Ring the Bell for LGBTIQ+ Equality" initiative, underlining its support for LGBTQ+ inclusion.The SET marked the milestone with TransTalents Consulting Group, UNDP Thailand, the UN Global Compact Network Thailand and Deutsche Bank during "Pride Show 2026", billed as Asia's first LGBTQ+ business and cultural expo.

The initiative encourages stock exchanges, listed companies and investors to embed LGBTQ+ inclusion in sustainable business. Sixteen stock exchanges joined this year's campaign, marking the International Day Against Homophobia, Biphobia and Transphobia.

The SET said its participation complements Thailand's marriage equality law, which took effect earlier this year, and supports the country's bid to host WorldPride 2030.

"Markets are strongest when everyone has the opportunity to participate and contribute," said Pannavadee Ladavalya Na Ayudhya, the SET's senior executive vice-president and chief people officer.

Nikki Phinyapincha, founder of TransTalents Consulting Group, said the global LGBTIQ+ economy is valued at US$4.7 trillion (157 trillion baht), the world's third-largest after the United States and China. Thailand's marriage equality law and WorldPride 2030 bid could establish the country as Asia's "rainbow economy", she said.