CompaniesShares in 'Hermes of gold' have fallen about 60%, exceeding declines of peers and metal itselfLaopu Gold jewelry at a shop in Hong Kong: The company made its name using heritage materials and motifs. (Photo by Cissy Zhou)CISSY ZHOUJuly 3, 2026 12:23 JSTHONG KONG -- The global gold price slump and aggressive moves by emerging rivals are pressuring Chinese luxury upstart Laopu Gold, testing whether its brand cachet alone can sustain its premium appeal.
Gold slump tests Chinese brand Laopu's resilience as luxury upstart
Shares in 'Hermes of gold' have fallen about 60%, exceeding declines of peers and metal itself








