Meta will charge glasses users $20/month for a new Meta One Premium subscription, and one of the first features to get locked down is “Conversation Focus.”

Meta One Premium is a new plan announced by the company in May. It’s part of a wider subscription rollout that places the offer of better features for your socials and products right in front of you. In reality, it seems to make the platforms and products that were once free a little more inaccessible.

Update 7/2: Meta has reached out to confirm that its AI glasses do not require a subscription to use, especially regarding core AI features being free out of the box. In regard to Conversation Focus, this is what Meta says:

Currently this subscription only includes expanded access to Conversation Focus and premium device support, however the vast majority of people will use Conversation Focus without hitting the monthly limit. We based these usage rates off of early access program learnings, but we’ll continue to listen to feedback and adjust in order to ensure people always have a great experience out of the box. As select new features are added, your plan gets better over time.

It also clarified the reasoning behind its inclusion in Meta One: