Wearables face a lot of hurdles. Not only do they have to be functional, comfortable, and affordable, but they absolutely, positively have to be fashionable, or at least not make you look stupid. That’s just a hard fact when you’re wearing a gadget on your body instead of shoving it in your pocket.
Every wearable contends with the fashion standard a little, but there’s arguably no higher-stakes venue than that of chip-filled glasses; a smartwatch on someone’s wrist you might miss, but if you’re in public, everyone is going to look at your face. If you had any doubt about how important looking stylish is to a pair of smart glasse—in this case, AR glasses, look no further than Snap’s recent unveiling of Specs. Snap finally showed a $2,200 consumer version of its AR glasses to the public, and it got absolutely roasted. You’re telling me there’s not a single person at Snap brave enough to tell Evan Spiegel that these glasses look atrocious? Looks like 3D glasses at an IMAX theater pic.twitter.com/qH8KGYbQhj — Alex Cohen (@anothercohen) June 17, 2026 Needless to say, Specs are bulky. Snap CEO Evan Spiegel got the brunt of people’s hot takes, and I can’t say I blame the reaction. Few of us (at least anyone who feels shame) would feel entirely comfortable going out into public with glasses that big on our faces even if they’re a whole ass computer—and don’t get it twisted; they absolutely are a whole computer.
