The great World Cup ticket price drop has finally arrived, though not exactly when or how anyone expected.
World Cup ticket prices are falling on secondary resale markets for knockout rounds, according to resale market tracking site TicketData.
In the past week, the average get-in price for round-of-32 matches fell 39% from $2,040 to $1,245, according to figures TicketData provided to Front Office Sports on Monday morning.
There was a widespread belief—or perhaps hope—among ticketing experts and fans that FIFA’s aggressive prices would drop ahead of the group stage. Instead, those costs did not fall on FIFA’s own website. On secondary markets, they increased in the lead-up to the tournament, then continued to climb as matches got underway. Now, prices are falling as the field is pared down and the tournament begins its most consequential matches.
The round of 32 began with Canada’s 1–0 win over South Africa on Sunday, and continues with three matches per day from Monday through Friday.
