OKX and Coinbase Race to Sign Up Binance's Displaced EU Users Before MiCA Deadline
OKX and Coinbase have launched competing deposit bonus campaigns targeting European users losing access to Binance before the bloc's Markets in Crypto-Assets regulatory deadline, offering rewards of up to 8% to users who transfer assets in the coming weeks.
Binance notified EU users on Thursday that it will restrict services across the bloc starting July 1 after withdrawing its MiCA license application in Greece. The exchange said funds remain accessible and it intends to re-apply in another EU member state, but the immediate exit has opened a window for licensed rivals to court the affected user base.
OKX, which holds a crypto-asset services provider license from Malta's financial regulator under MiCA, has published a tiered deposit bonus running from June 12 through July 13. The campaign is open to all 30 EEA states, covering the 27 EU members plus Iceland, Norway, and Liechtenstein. Bonus rates step up with deposit size: 5% on deposits up to $10,000, 6% on deposits up to $100,000, and 8% on deposits up to $500,000, with payouts in USDC distributed biweekly over 52 weeks. Both crypto and fiat transfers count toward the bonus.
