New Delhi: Mumbai-based Oberoi Realty on Monday announced its foray into the Delhi-NCR market with the launch of its first luxury housing project with a total investment of Rs 6,000 crore.The company launched the first phase of its housing project 'Three Sixty North', located at Golf Course Extension Road in Gurugram, comprising 832 units across 6 towers.Also read: Omaxe to plug Rs 6,200 cr in new dedicated hospitality vertical, plans 19 hotels in 5 states"We are launching our first project in Delhi-NCR. We feel confident now that our brand is transportable to the NCR market," Oberoi Realty CMD Vikas Oberoi told reporters in Gurugram.The company has launched the first phase at a basic selling price of Rs 35,000 per sq ft."The total revenue potential of this project, including the two phases, is Rs 16,000 crore," Oberoi said. Asked about the investment, he said the project cost would be around Rs 6,000 crore for both phases.In the first phase, the starting price is Rs 19 crore. The size of the apartments ranges from Rs 5,600 sq ft to 8,500 sq ft. The size of the penthouse is 13,000 sq ft."We are here to build the best product. We do not fear competition," Oberoi said.Also read: Prestige Group holds Rs 65,000 crore unrecognised revenue in books on record pre-sales"We want Gurugram business as big as Mumbai," he said.Oberoi Realty is one of the leading real estate developers in the country. The company has delivered 51 real estate projects so far, comprising 17.3 million sq ft. More than 34 million sq ft is under construction.