Everyone is selling AI to small businesses right now. Most of it is hype. But some of it is genuinely useful — and knowing the difference can save you thousands in wasted tooling.
I run a small agency in Stuttgart that builds websites and automations for local service businesses: coaches, doctors, beauty studios, consultants. Here's what actually moves the needle for them in 2025.
What "AI Automation" Actually Means for Small Businesses
Forget the generic pitch. For a local service business, AI automation is useful in exactly three places:
Client communication at scale — responding to inquiries 24/7 without hiring a receptionist
