LoveShackFancy x Target will introduce a limited-time collection featuring more than 200 items across apparel, accessories, beauty and school supplies on July 5 for the back-to-school season.
Known for its whimsical prints and feminine styling, LoveShackFancy will bring its signature aesthetic to an exclusive assortment designed especially for tweens and teens, with most items priced under $25. The collection was manufactured by Target.
In comparison, LoveShackFancy’s mainline, which is distributed through its own stores and website, as well as department and specialty stores, is generally $395 to $595 for dresses and $225 to $395 for separates. Occasion pieces start around $600.
The partnership with Target marks LoveShackFancy’s largest collaboration to date. LoveShackFancy, which has developed an expertise in collaborations, has partnered with such brands as Cotton, Santa Margherita, Liberty, Pottery Barn, Malibu Pink, Crocs, Roller Rabbit, 1-800-Flowers and Stanley, among others.
A look from the LoveShackFancy x Target collaboration.
