Prime Day 2026 has started out with a bang, offering the deep discounts we've come to expect over the years.
But it won't last forever! And people seem to be aware of this fact, as we've seen a spike in people asking exactly when Amazon Prime Day will end this year. No one wants to deal with FOMO when it comes to saving hundreds of dollars on the best Prime Day deals.
So, mark your calendar: Prime Day 2026 ends on Friday, June 26.
Amazon Prime Day 2026 started at 3:01 a.m. ET on Tuesday, June 23. The Amazon sale will come to an end at exactly 2:59 p.m. ET on Friday, June 26, 2026 (or 11:59 p.m. PT). At that point, you can expect most deals on major brands like Apple, Lego, and Amazon's own devices will have ended. As of this writing, we're on day two of the four-day mega sale.
Some price drops do tend to linger once the sale is technically over, so it's worth checking to see if the products you've had your eye on are still available on sale. It's a bit of a gamble at that point, though, so we recommend grabbing deals sooner rather than later.
