Investor Gary Black of The Future Fund LLC has criticized Tesla Inc.'s (NASDAQ:TSLA) approach to marketing and Public Relations again amid the controversy around a fatal crash in Texas.
Gary Black Laments Lack Of PR In a thread on X on Tuesday, the investor lamented Tesla's lack of a "proactive" PR strategy.
"The media will serve up content that is spoon-fed to them," Black said in his post.
If $TSLA invested in a proactive PR effort, the media couldn’t lie.
The media will serve up content that is spoon-fed to them — especially content that generates clicks — and editors at the majors would be forced to include in the story any offsetting content by Tesla to… https://t.co/eCXkb7INnk— Gary Black (@garyblack00) June 23, 2026 Black also shared how he previously managed multiple PR and Ad campaigns, stressing the importance of communication for brands.
