As global leaders prepare to meet at the United Nations Global Dialogue on Artificial Intelligence Governance and the AI for Good Global Summit in July, UN Women has warned that AI systems continue to reinforce gender and racial bias against women.
UN Women is United Nations' entity dedicated to gender equality and empowerment of women globally.
Citing a study in the Stanford Social Innovation Review, UN Women notes that an analysis of 133 AI systems worldwide found that 44% exhibited gender bias, with 26% showing both gender and racial bias.
Generative AI is among the most widely used technologies in marketing and communications.
In the UK, 88% of advertising and media agencies are already using generative AI in some form.
