eDreams ODIGEO Expands Footprint in Latin America With Its Prime Travel Subscription Model

eDreams ODIGEO Expands Footprint in Latin America With Its Prime Travel Subscription Model

eDreams ODIGEO (the “Company” or “eDO”) (BME: EDR) (OTC: EDDRF) the world’s leading travel subscription company, today provided an operational update on the international expansion of its subscription platform, Prime, across Latin America.

Following its established multi-year market expansion strategy, the Company is successfully scaling its travel subscription model across the Latin American region, reinforcing the operational foundations required to achieve its fiscal year 2030 objective of exceeding 13 million subscribers.

This expansion phase represents a predictable execution of the growth levers previously outlined to the market. By establishing a firm operational footprint through the recent launch of Prime in Mexico and Argentina, eDO is progressively broadening its regional presence. This deliberate geographic progression allows the business to deploy its subscription model, powered by proprietary artificial intelligence capabilities, across a vast new addressable market, driving sustainable subscriber growth exactly as anticipated.

Scaling the travel subscription model in rapidly accelerating Latin American markets