Jordan Miller of Yendo named EY US Entrepreneur Of The Year® 2026 Award winner
Jordan Miller, Co-founder and CEO of Yendo, was named an EY US Entrepreneur Of The Year® 2026 Southwest Award winner. Miller was selected among nearly 1,000 program participants that included 592 finalists across 17 regions competing for the title.
Jordan Miller co-founded Yendo in 2021 with George Utkov and Daniel Ashy to reshape consumer finance for the 65 million Americans who have historically been excluded by the archaic and expensive operating models at legacy lenders. Yendo's thesis is simple: proprietary technology can break those operating models, replacing the low-utility that has historically left consumers worse off than when they started. Today, Yendo has saved its members over $250 million in interest and fees and offers a full suite of credit card products, including vehicle-secured, home-secured, and unsecured cards, giving Main Street Americans more choice, flexibility, and spending power than they've had from any other lender.
“Being named an EY Entrepreneur of the Year Award winner is a huge honor, and a testament to our entire team’s commitment to building a fairer financial system,” said Jordan Miller, CEO and co-founder of Yendo. “Millions of Americans have been locked out of affordable credit simply because of a number that doesn’t tell the whole story. This recognition fuels our mission to keep expanding access and opportunity for the consumers who need it most.”
