Tony Zameczkowski, one of the architects of Netflix’s pioneering success in the Asia-Pacific region, is now at Disney+.
He arrived last August as Disney’s senior vice president and general manager of direct-to-consumer for Asia Pacific — a role broadly analogous to the one he left at Netflix. For most of Disney+’s life in the region, the company has looked for content to build a steady business at its own pace and in its own style, while Netflix set the upper limits of what aggressive streaming growth in the region could look like. Recently, though, Disney has begun making moves — including the poaching of Zameczkowski — that suggest its pace of activity in APAC could be quickening. Its growing investments in K-drama have yielded some of Disney+’s most welcome surprises of 2026: Perfect Crown, an alternate-reality romantic comedy, became the platform’s biggest Korean series premiere to date and its most-watched Korean title yet, with more than 43 million watch hours; and the hit fortune-teller reality format Battle of Fates did so well that a slate of remakes is being planned across Asia. ESPN has arrived on Disney+ in Australia and New Zealand to fanfare, and the company has signaled it will spend more aggressively on content in Japan — the region’s most valuable accessible market, and one it has been conspicuously slow to scale.
