At a recent gathering of SAP innovators, a powerful message emerged from one of the world’s aerospace leaders: the sky is not the limit anymore, but space itself. Innovation is not a destination; it’s an endless journey.

Few companies embody that philosophy better than Airbus.

Innovation is not a department

“We are living at a remarkable crossroads in history. For decades, the sky was simply a place we traveled through. Today, it has become a testing ground for the future of humanity,” said Nicolas Jourdan, senior strategist at Airbus SAS. He was speaking at the TAC Insights conference for SAP Energy and Utilities in Toulouse, the operational headquarters of the company.

At Airbus, the mission goes far beyond manufacturing aircraft. It’s about designing systems that connect cultures, advance technology, protect the planet, and extend humanity’s reach into space.