Pimalai Resort & Spa expects the tourism market in Krabi during the high season to be more robust.
A robust tourism high season in the fourth quarter remains possible as forward bookings are nearly full for the Pimilai luxury resort on Koh Lanta, enabling it to raise room rates following the resumption of direct flights to Krabi.Charintip Tiyaphorn, co-owner of Pimalai Resort & Spa, said the resort targets 600 million baht in revenue for 2026, a 5% increase year-on-year, even though the occupancy rate is expected to remain unchanged at 69%.
The resort is nearing full bookings for January and February next year, as long-haul tourists have started planning their trips earlier in order to secure seats on direct flights that bypass a transit in Middle East hubs.
Airlines such as SAS and Finnair are launching winter flights to Krabi.
Following a memorandum of understanding between the US and Iran to end the war, Ms Charintip said Middle Eastern carriers might fully resume flights to Thailand and offer promotional fares, particularly for routes connecting Asia and Europe, which will increase high-season traffic.
