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Jubilee Holdings marketing and communications manager Peter Kibe, Exigent logistics manager Grace Wambui and a biker Bullet Macharia during the launch of the 6th Jubilee Group Live Free race, on June 20, 2026. [Benard Orwongo, Standard]
As dawn breaks over Nairobi on September 27, thousands of cyclists will gather at Uhuru Gardens, adjusting helmets, checking tyres and preparing for the long ride ahead. Some will be chasing victory. Others will be riding for fitness, friendship or simply the thrill of being part of something bigger than themselves.
What awaits them is not just another cycling event, but a movement that has steadily transformed how Kenyans view sport, health and mobility.
The sixth edition of the Jubilee Live Free Race is set to be the largest in its history, drawing more than 5,500 participants from across the country. The growing numbers tell a story of a cycling culture that is rapidly taking root in Kenya, bringing together professional athletes, weekend riders, families and corporate teams.
