Sworn enemies who sign a marriage contract. Rivals who huddle together in a narrow lane to hide from the security guard. Newlywed strangers sharing a bed. These aren’t the plotlines of the hottest new fanfics, but a new trend sweeping Indian Instagram: AI-generated romance comics.
The reels feature static images and speech bubbles with popular desi songs playing in the background to match the flavour. And the view count can be anywhere between 5 lakh and 25 lakh. Call it what you will — romance slop, soft porn, or template tales — but these AI comics have Indian girlies in a chokehold.“These guys literally making me blushhhhh,” read a comment on a particularly heated edition of The Oberoi Empire, the most popular in the genre.
More than half the comments are impatient requests for the next part, which lands after a day. Predictably, a viewership raised on AI content and speed wants all its guilty pleasure in one go. Some also want their slop to be tasteful.“The content is good but u need a QC,” read a comment requesting quality control from the handlers of The Cozy Comics, whose offering Reunion of Scars just completed its run.The audience is a firm believer in the power of feedback. “While praying make sure chappal is removed,” a commenter responded on the first episode of Two Years Later, when the salwar-kameez-wearing heroine was shown wearing shoes in the pooja room.Big-brained humans borrowing wholesale
