Media companies are spending big bucks on sports rights as ratings continue to climb and consumers open their wallets. That’s leaving less money for scripted series.Lionel Messi celebrates scoring Argentina's second goal in its World Cup match against Algeria on Tuesday.Michael Steele / Getty ImagesJune 19, 2026, 3:00 PM EDTAre you ready for some football? Sure hope so! ’Cause that may be virtually the only thing left on television after the NFL negotiates rich new media rights deals ahead of the season.Just a moment.We are getting your experience ready.