Momenta showcases a Mercedes SUV which adopts its NOA solution at the 2026 Beijing auto show in April. [Photo by Li Fusheng/chinadaily.com.cn]
China's autonomous driving sector is entering a new phase of commercialization, with urban navigation-on-autopilot emerging as a key inflection point for mass adoption, according to a new report from China Insights Consultancy.
The penetration of urban NOA solutions — enabling point-to-point assisted driving in cities —is projected to rise to 62 percent by 2030 from 11 percent in 2025, said the consultancy in its report released earlier this week.
CIC attributed the growth to the convergence of technological progress, supply expansion and rising consumer demand.
Advances in world models, reinforcement learning and end-to-end architectures have improved system performance in complex "long-tail" driving scenarios, making Urban NOA more reliable and smoother in real-world use.
