One of animation’s most enduring franchises is making its Indian theatrical debut.
TV Asahi and PVR Inox Pictures will release “Doraemon the Movie: New Nobita and the Castle of the Undersea Devil” across cinemas throughout India on Oct. 2, the franchise’s first-ever big-screen outing in the country.
The film, rooted in the original manga by Fujiko F. Fujio, follows Nobita and his friends as they embark on a deep-ocean camping trip using Doraemon’s secret gadgets, only to encounter a mysterious undersea civilization and a threat that imperils the planet. The picture will screen in the Hindi, Tamil, and Telugu languages.
Leading the film’s promotional push is licensing and brand consulting agency Black White Orange (BWO), which will oversee fan engagement, consumer experiences, and activations nationwide. Advisory and market strategy support is being handled by Happening 365 Synergies.
The franchise’s first public appearance in connection with the release is scheduled for June 20–21 at CORE, a Mumbai pop culture festival organized by BWO at the Jio World Convention Center. A dedicated “Doraemon” zone will offer themed installations, photo opportunities, an interactive fan engagement area, and a “Doraemon” inflatable, serving as the campaign’s opening salvo ahead of a broader rollout spanning school contact programs, digital media, outdoor advertising, and mall activations.
