The athletic-wear brand pulled promotional materials after critics said a performance billed as featuring traditional Chinese drums used Japanese taiko instead
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Actor Zhu Yilong, a Lululemon brand ambassador, stretches into yoga poses in front of a large drum during the promotional event
Online uproar in China follows Canadian brand’s use of taiko drum at sponsored festival held to celebrate Chinese culture
Percussion instrument blunder at historic site ‘hurts the feelings of the Chinese people’ says music professional.
The event, held at the Great Wall in May, was meant to pay tribute to Chinese culture - but has been harshly criticised for…
Canadian activewear giant issued public apology after a yoga event at the Great Wall of China triggered an online uproar over a…
Critics say presenting Japanese performance as Chinese culture misleading and politically insensitive
The Canadian athleisure company says it “should have been more cautious and thorough” about using a giant Japanese drum on the…
Lululemon apologises after Japanese drum row at Great Wall yoga event
Lululemon apologises for China event with actor beating Japanese drum on Great Wall
Lululemon apologises for featuring Japanese Taiko drum during promotional event in China
Lululemon issues apology after ‘Japanese Drum’ row at Great Wall of China
Lululemon faces backlash in China for using Japanese drum at Great Wall yoga festival
Lululemon sorry for causing international incident at yoga event
Lululemon apologises after Japanese drum controversy at Great Wall yoga event
Lululemon yoga event on Great Wall of China causes Japanese drum furor | CNN
Lululemon’s Great Wall event hits sour note after Japanese drum sparks China firestorm
Lululemon Apologizes For Cultural Mix Up At Chinese Yoga Event
