The race to secure non-human identities just produced its second deal of the day. SailPoint, the Austin-based identity-security giant, said it plans to buy Entro, a Tel Aviv startup that finds and protects the credentials, keys and machine accounts that now swarm through every cloud.
The companies did not disclose a price; Calcalist reports it at about $200m. It is SailPoint’s second acquisition in Israel, and it landed the same day 1Password agreed to buy a rival, Apono.
The point is a market that barely existed a few years ago. As companies wire in AI agents, scripts and automated workflows, the number of “non-human identities” has exploded. By one industry estimate they outnumber human users by 45 to one, which means a 1,000-person company can carry around 45,000 of them.
Most are unmanaged, each holds credentials, and security teams often cannot even see them. That blind spot is exactly what Entro maps.
What Entro adds to SailPoint
