This chart shows how Fox buying Roku could create a streaming giant with more TV viewership than Netflix
By
James Faris
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Fox is buying Roku, giving it a bigger advantage in free, ad-supported streaming as Hollywood looks to boost engagement.
Fox acquires Roku, becoming the #3 US TV distributor (10% share) across broadcast networks, Tubi, and The Roku Channel. The move validates ad-supported streaming over premium subscriptions as price pressures mount, forcing Netflix and Disney to compete on engagement, not exclusivity.
This chart shows how Fox buying Roku could create a streaming giant with more TV viewership than Netflix
By
James Faris
You're currently following this author!
Want to unfollow? Unsubscribe via the link in your email.

Fox buys Roku in a bet on ad-supported streaming

Fox strikes revenue-doubling Roku deal

Fox is buying Roku for $22 billion | CNN Business

Fox is buying Roku for $22 billion to become the third-largest U.S. TV platform | Fortune

Fox will buy Roku for $22 billion

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Fox is buying Roku for $22B to become 3rd-largest TV player in US - 9to5Mac

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Fox strikes $22 billion deal for Roku to fuel streaming push - The Economic Times

Fox CEO Lachlan Murdoch said on Monday that the Roku acquisition marks a "defining moment" for the company.

The $22 billion deal gives Fox additional access to 100 million households

The media company is set to acquire streamer Roku in a $22 billion acquisition. CEO Lachlan Murdoch argued it'll make Fox more…

Fox is acquiring Roku, the popular streaming TV platform, in a massive $22 billion deal, the companies announced Monday.

The cash-and-stock deal gives Lachlan Murdoch access to over 100 million global households and first-party ad data — combining…

Fox also owns Tubi, so the acquisition of Roku will make Fox the third-largest player in U.S. television by share of viewing.