Cleaning has become an unlikely social media obsession. From viral “reset” routines to fridge organisation and deep-clean transformations, “CleanTok” now has billions of views on TikTok. Professional cleaners and home experts now attract audiences once reserved for beauty influencers.
But while many Britons feel inspired to tackle their homes during summer, the warmer months can also make cleaning harder: heat, humidity, dust, pollen and lingering smells can all build up faster.
Lynsey Crombie, also known as the Queen of Clean, says the hotter months can increase mould, musty smells and, of course, sweaty clothes. The expert and author of The 15 Minute Clean, who starred on Channel 4’s Obsessive Compulsive Cleaners 15 years ago, has built a following of 345K on Instagram by sharing her practical cleaning hacks. Here, she shares the tips she lives by.
Clean your washing machine every 30 uses
A study of 1,000 UK residents by Domestic & General revealed that almost one in ten Brits have never cleaned their washing machine, yet it could be grubbier than the toilet seat.










