An East Auckland store was charging just $13 for a pack - less than half the excise duty required by law. File photo.
A retail industry group is sounding the alarm over figures estimating black market tobacco makes up a third of all tobacco consumed in the country.
A report - prepared by FTI consulting for the tobacco industry - says 33.5 percent of tobacco consumed was comprised of illicit products, increasing from 27.2 percent in the previous year.
However, an anti-smoking advocate says the numbers do not add up.
RNZ has been investigating the issue since March, uncovering multiple shops operating in Auckland selling the cheap tobacco products.
