By
Margaret Hartmann,
senior editor for Intelligencer who has worked at New York since 2012
From Melania Trump’s NFT Christmas ornaments to Lara Trump’s activewear brand, it seems every member of the First Family is required to have their own merch line. In a refreshing move, Barron Trump and Kai Trump have opted to sell something that functions as promised, has a clear purpose, and is not covered in gold. The First Granddaughter just dropped a collaboration with Accelerator Active Energy drinks, and the First Son recently launched his own caffinated beverage, Sollos Yerba Mate.
At first glance, Kai’s entry into the energy-drink market makes more sense than her uncle’s. (Yes, while Kai and Barron are 19 and 20, respectively, they are niece and uncle.) Kai is a golfer who made her (unimpressive) LPGA Tour debut in the fall. Last year she hawked $130 sweatshirts from the White House lawn and had a brand partnership with Accelerator Active Energy, so she’s no stranger to moving product.
